Tag: #MarketingAutomation

Posted on: July 3, 2025 Posted by: canwestmediangblog Comments: 0

MEDIA BUYING IN NIGERIA: A STEP-BY-STEP GUIDE FOR BRANDS THAT WANT RESULTS

Introduction In Nigeria today, media buying is an intricate art and science, demanding precision, cultural nuance, and a relentless focus on measurable results. The market is a vibrant, bustling ecosystem, a goldmine of potential for brands. Throwing money at ad placements won’t cut it anymore, media buying in Nigeria now …

Posted on: August 15, 2024 Posted by: canwestmediangblog Comments: 0

ADVERTISING TECHNOLOGY AND TOOLS FOR EFFICIENCY

Advertising efficiency is key in this ever evolving world. With technology advancing at a rapid pace, advertisers have an array of tools at their disposal to optimize campaigns, improve targeting, and maximize ROI. Here’s a comprehensive look at some of the most effective advertising technologies and tools available today. …